WELCOME NELSON TO THE REDZONE TEAM… Need an advertisement or weather expertise for your organization? Call this guy and he’ll get you fixed up! Join me in welcoming Nelson Martin, our advertising sales manager for Alabama and northwest Florida, to the RedZone Weather Team. ? Nelson is sophomore at Auburn University, majoring in marketing.
HEART OF A TEACHER… We’ve all been in a situation where a salesman is pushy, pressuring, or rude. It drives me absolutely crazy and I *hate* when someone tries to sell me something in an unhelpful way. I don’t know about you, but the best way to sell me something is to educate me and make me want it. People in sales should have the heart of a teacher, helping folks understand exactly what they’re getting into. Nelson has learned all about our product offerings and is here to help YOU and your business partner with RedZone Weather.
WHY ADVERTISE WITH RZW… RedZone Weather has a huge number of people that regularly use our app and website. When severe weather threatens, the number of folks watching our content skyrockets! This is a great opportunity for YOUR brand or organization to reach thousands across social media and online. While severe weather coverage is our “claim to fame,” we provide weather info daily in the RedZone Weather app and on redzoneweather.com. RedZone Weather “meets people where they are” by posting long form content directly on social media. Most folks do NOT click off social media to visit external websites, thus it is critical that we display content natively on social platforms. Nelson knows the ins and outs of all this and can help you learn more about it.
RZW EXEC… If you’re running a company, an organization, or a school system, you need your own meteorologist. Not a radar. Not some difficult tool that only adds to the confusion. No. You need a real guy that knows the area that can help you “navigate the waters” of severe weather. That’s where RZW Exec comes in. With RZW Exec, you get the first information from me ahead of severe weather events, helping you to prepare and keep YOUR people and property safe. RZW Exec is built in to the RedZone Weather app, allowing approved users to log in and access information and ask questions. The service is designed to be used in the lead up to severe weather events (not during the events since I have on-camera tornado warning coverage duties). Nelson can help you get set up on RZW Exec, in addition to (or instead of) our advertising platforms.
EXCITED TO GROW… I am thrilled that Nelson is going to help us achieve our goal of being sustainable for the long term. I want RedZone Weather to be here for the foreseeable future. I have had offers from TV stations from across the Southeast, but I intend to grow this business and continue to be committed to Alabama and northwest Florida. The unannounced products and services we are working on are truly things that a TV meteorologist could only dream of having. I’m excited to tell you more in the months and years ahead. I’m also working on bringing in more people to make our company even better.
CONTACT NELSON TODAY… Be sure to contact Nelson (nelson@rzweather.com) if you are interested in joining our growing advertising/RZW Exec team! We look forward to helping you and your business achieve your goals.